Collaboration to Keep Malaysia’s Colour
Malaysia is a country full of culture and heritage and Jotun wants to be a part of keeping these colours from fading.
Eric Mallace (Managing Director of Jotun Paints Malaysia and Singapore), Tuan Hj. Nurazizi (Director of City Planning Department of Kuala Lumpur City Hall) commemorate the collaboration between Jotun and DBKL
Jotun Paints (M) Sdn Bhd (Jotun), just announced their collaboration with the Kuala Lumpur City Hall Council (DBKL) in a joint effort to protect and enhance several iconic laneways and buildings painted using Jotashield AntiFade Colours.
Yousra Lemaamer (Marketing Manager of Jotun Malaysia and Singapore) demonstrating the temperature reducing qualities of Jotashield AntiFade Colours to Tuan Hj. Nurazizi (Director of City Planning Department of DBKL)
Repainting Selected Laneways with Exterior Trends 2018
At the announcement of the #KeepMYColours campaign and launch of the new and improved Jotashield AntiFade Colours, Eric Mallace, Managing Director of Jotun Malaysia and Singapore focuses on the preservation of Malaysian culture and heritage through the improvement and beautification of Kuala Lumpur.
Eric Mallace (Managing Director of Jotun Paints Malaysia and Singapore), Tuan Hj. Nurazizi (Director of City Planning Department of Kuala Lumpur City Hall) and Yousra Lemaamer (Marketing Manager of Jotun Paints Malaysia and Singapore
Setting up a pop-up to test the community’s interest
Along with the campaign, DBKL is currently executing a new project with Think City to rejuvenate the laneways of Kuala Lumpur while building a resilient living environment for the local communities. Recognised for its wide array of hawker stalls and delicious local food, Lorong Yap Ah Loy will be the first laneway to be revamped as a part of this collaboration.
The selected laneways will be amongst the first in KL to be painted with the new Jotashield AntiFade Colours in consultation with industry experts and professionals, led by Jotun’s Global Manager, Lisbeth Larsen.
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